Vous envisagez de vous lancer dans la gestion d\u2019une laverie automatique ? Vous devez avant tout absolument faire le calcul de la rentabilit\u00e9 de votre laverie automatique ! En effet, la rentabilit\u00e9 vous permettra de savoir si ce type de projet correspond \u00e0 vos aspirations professionnelles et saura r\u00e9pondre \u00e0 vos attentes en mati\u00e8re de chiffre d\u2019affaires. Alors comment appr\u00e9hender la rentabilit\u00e9 d\u2019une laverie automatique ? Comment faire en sorte que cette derni\u00e8re soit d\u2019autant plus rentable ?<\/p>\n\n\n\n<\/figure>\n\n\n\n
Calculer le chiffre d\u2019affaires<\/h2>\n\n\n\n
Afin de calculer la rentabilit\u00e9 d\u2019une laverie automatique, c\u2019est g\u00e9n\u00e9ralement au chiffre d\u2019affaires r\u00e9alis\u00e9 que l\u2019on va s\u2019int\u00e9resser. Bien entendu, il est difficile de calculer un chiffre d\u2019affaires pr\u00e9cis, mais il existe quelques indications qui peuvent \u00eatre un bon moyen de r\u00e9aliser quelques pr\u00e9visions. Une \u00e9tude de march\u00e9 pr\u00e9alable est bien entendu n\u00e9cessaire avant le lancement de tout projet.<\/p>\n\n\n\n
Le chiffre d\u2019affaires se d\u00e9termine comptablement en prenant en compte le prix unitaire de la prestation (lavage, s\u00e9chage\u2026), mais aussi la dur\u00e9e de cette derni\u00e8re ainsi que la vente de produits comme de la lessive ou de l\u2019assouplissant. On peut alors \u00e9tablir le co\u00fbt moyen d\u2019un cycle TTC et HT. Il suffit ensuite de multiplier ce co\u00fbt moyen par le nombre que l\u2019on esp\u00e8re en vendre chaque jour pour estimer son chiffre d\u2019affaires par mois ou encore par an. Il peut s\u2019agir d\u2019une premi\u00e8re estimation de la rentabilit\u00e9 d\u2019une laverie automatique et donc de ce que rapportera son projet.<\/p>\n\n\n\n
Bien entendu, il faudra prendre en compte les d\u00e9penses propres au type d\u2019installation choisie et la r\u00e9alit\u00e9 du quotidien qui peut affecter positivement ou n\u00e9gativement la fr\u00e9quentation qui sera faite de sa laverie.<\/p>\n\n\n\n<\/figure>\n\n\n\n
Pourquoi opter pour une laverie Wash ME ?<\/h2>\n\n\n\n
De mani\u00e8re g\u00e9n\u00e9rale, le secteur des laveries automatiques est plut\u00f4t dynamique. Il g\u00e9n\u00e8re trafic et attractivit\u00e9 ce qui peut \u00eatre tr\u00e8s rassurant lorsque l\u2019on souhaite estimer la rentabilit\u00e9 d\u2019une laverie automatique. En plein essor, malgr\u00e9 la crise sanitaire, il peut s\u2019agir d\u2019une belle opportunit\u00e9 d’affaire. <\/p>\n\n\n\n
En choisissant Wash ME, vous acc\u00e9dez \u00e0 un module d\u2019\u00e9quipement compact et proposez une laverie automatique en libre-service avec des machines \u00e0 laver et \u00e0 s\u00e9cher professionnelles. Au format kiosque, nos laveries ne n\u00e9cessitent donc pas forc\u00e9ment d\u2019investir dans l\u2019achat ou la location d\u2019un local commercial. Accessibles souvent 24h\/24 et 7j\/7, elles permettent de gagner en rentabilit\u00e9.<\/p>\n\n\n\n
Les clients b\u00e9n\u00e9ficient d\u2019un mat\u00e9riel professionnel \u00e0 un prix attractif, ce qui favorise d\u2019autant plus l\u2019attractivit\u00e9 et donc la rentabilit\u00e9 d\u2019une laverie automatique. Par ailleurs, si vous disposez d\u2019un autre commerce sur le site, cela peut \u00eatre l\u2019occasion d\u2019attirer une client\u00e8le plus familiale et de g\u00e9n\u00e9rer du trafic additionnel sur place. La dur\u00e9e de passage sur place \u00e9tant de 30 mn \u00e0 50 mn, il s\u2019agit l\u00e0 d\u2019un v\u00e9ritable levier d\u2019acquisition !<\/p>\n\n\n\n<\/figure>\n\n\n\n
Comment augmenter la rentabilit\u00e9 d\u2019une laverie automatique ?<\/h2>\n\n\n\n
Si vous envisagez d\u2019installer une laverie automatique sur votre site, sachez qu\u2019il existe plusieurs moyens de booster la rentabilit\u00e9 d\u2019une laverie automatique.<\/p>\n\n\n\n
Cr\u00e9er un environnement agr\u00e9able<\/h3>\n\n\n\n
Pour \u00eatre utilis\u00e9e \u00e0 tout moment du jour ou de la nuit, une laverie automatique doit \u00eatre facile d\u2019acc\u00e8s et agr\u00e9able. Pensez donc \u00e0 faire en sorte que des places de stationnement soient pr\u00e9sentes \u00e0 proximit\u00e9 (les clients auront ainsi plus de facilit\u00e9s \u00e0 y d\u00e9poser leur linge), mais aussi \u00e0 cr\u00e9er un environnement accueillant avec si possible de l\u2019ombre ou encore de la lumi\u00e8re pour les soir\u00e9es.<\/p>\n\n\n\n
\n<\/figure>\n<\/div>\n\n\n\n
Proposer des produits et services compl\u00e9mentaires<\/h3>\n\n\n\n
La rentabilit\u00e9 d\u2019une laverie automatique d\u00e9pend \u00e9galement de l\u2019ensemble des services qui seront aussi propos\u00e9s sur place. Il peut s\u2019agir d\u2019une occasion pour les clients de faire plusieurs courses au m\u00eame moment. En fonction du site et de la client\u00e8le sur place, il peut \u00eatre int\u00e9ressant de compl\u00e9ter l\u2019offre avec par exemple un distributeur de boisson et\/ou de snack. Il se peut que les clients aient envie de se faire plaisir en attendant la fin de leur cycle de lavage !<\/p>\n\n\n\n
Veiller au parfait entretien et \u00e0 la maintenance des \u00e9quipements<\/h3>\n\n\n\n
Lorsque la client\u00e8le se d\u00e9place en laverie automatique, elle doit pouvoir s\u2019assurer de toujours trouver des \u00e9quipements propres, fonctionnels et bien entretenus. Ce type d\u2019activit\u00e9 permet en effet de profiter d\u2019un business pratiquement autonome, mais les machines des laveries doivent aussi \u00eatre entretenues pour l\u2019activit\u00e9, soit p\u00e9renne. Un tel investissement n\u00e9cessite donc que l\u2019on en prenne soin pour que les services propos\u00e9s aux clients soient de qualit\u00e9.<\/p>\n\n\n\n<\/figure>\n\n\n\n
Communiquer sur la pr\u00e9sence de la laverie<\/h3>\n\n\n\n
Pour que l\u2019activit\u00e9 permette d\u2019acc\u00e9der au chiffre d\u2019affaires esp\u00e9r\u00e9, il faut qu\u2019elle rencontre le succ\u00e8s escompt\u00e9. On n\u2019h\u00e9sitera donc pas \u00e0 communiquer sur la pr\u00e9sence des machines, les prix attractifs, la qualit\u00e9 des services, etc. Cela peut se faire en ligne \u00e0 travers les r\u00e9seaux sociaux par exemple comme sur place \u00e0 l\u2019aide de supports de communication d\u00e9di\u00e9s.<\/p>\n","protected":false},"excerpt":{"rendered":"
Rentabilit\u00e9 d\u2019une laverie automatique Vous envisagez de vous lancer dans la gestion…<\/p>\n","protected":false},"author":10,"featured_media":124467,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[317],"tags":[],"class_list":["post-162680","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-conseils-pour-les-professionnels-fr-be"],"acf":[],"yoast_head":"
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<\/figure>\n\n\n\n![\"laverie](\"https:\/\/www.wash-megroup.com\/wp-content\/uploads\/2022\/07\/AdobeStock_396170622.jpg\")
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